Direct Mail

Product Releases

Best Direct Mail Campaigns: Financial Letters

Jul 11, 2023

by

Stephanie Donelson

5 Hacks for Quickly Creating a Direct Mail Campaign

Jul 6, 2023

by

Stephanie Donelson

The Power of Direct Mail With Traditional Marketing Channels

Jun 29, 2023

by

Stephanie Donelson

Webinar Recap: Best Practices for Effective Direct Mail

Jun 23, 2023

by

Stephanie Donelson

Sound Bites: The Lobcast Podcast Recap

Jun 15, 2023

by

Stephanie Donelson

Best Direct Mail Campaigns: E-Commerce and Online Retailer Brands

Jun 13, 2023

by

Stephanie Donelson

How to Write a Direct Mail Creative Brief

Jun 8, 2023

by

Guest Author

6 Things To Think About Before Retargeting Anonymous Website Visitors

Jun 6, 2023

by

Guest Author

Repurposing Sales Content into Direct Mail Campaigns

Jun 1, 2023

by

Guest Author

Your Summer School Reading List: A/B Testing in Direct Mail

May 30, 2023

by

Guest Author

Webinar Recap: Optimizing Direct Mail for Maximum Results

May 26, 2023

by

Stephanie Donelson

5 Types of Direct Mail Workflows to Automate

May 23, 2023

by

Stephanie Donelson

The 6 Big Mistakes to Avoid in Your Direct Mail Marketing

May 16, 2023

by

Guest Author

How Does Direct Mail Fit in Your Abandoned Cart Strategy?

May 11, 2023

by

Guest Author

Best Direct Mail Campaigns: Health and Wellness Brands

May 9, 2023

by

Stephanie Donelson

Optimize Your Direct Mail Testing to Drive Results

May 4, 2023

by

Stephanie Donelson

Creative Ways to Get Customer Address Data

May 2, 2023

by

Guest Author

Webinar Recap: Intelligent Targeting for Direct Mail Campaigns

Apr 28, 2023

by

Stephanie Donelson

How to Save Your Audience When They Are Trying to Leave You

Apr 27, 2023

by

Guest Author

How to Use a Lookalike Audience for Your Direct Mail Campaign

Apr 25, 2023

by

Guest Author

The Power of List Segmentation When It Comes to Direct Mail

Apr 18, 2023

by

Guest Author

Looking at the Carbon Footprint of Digital Marketing Tactics

Apr 13, 2023

by

Guest Author

The Benefits of Direct Mail Outweigh the Costs

Apr 6, 2023

by

Guest Author

How to Approach Direct Mail Marketing Like Netflix

Apr 4, 2023

by

Stephanie Donelson

Should I Use ChatGPT To Write Direct Mail Marketing Copy?

Mar 30, 2023

by

Guest Author

The Key to Operational Mail: Integration

Mar 28, 2023

by

Stephanie Donelson

Facing a Data Problem? Consider the Power of Intelligent Data

Mar 23, 2023

by

Guest Author

Guide to Direct Mail CTAs: Campaign Types and Best Practices

Mar 21, 2023

by

Guest Author

Best Direct Mail Campaigns: QR Codes

Mar 14, 2023

by

Stephanie Donelson

Power Up Your Productivity: Automating Operational Mail

Mar 9, 2023

by

Stephanie Donelson

Guide to Using Testimonials or User-Generated Content in Direct Mail

Mar 7, 2023

by

Stephanie Donelson

Direct Mail Triggers for Retail & How to Match It to the Right Format

Feb 28, 2023

by

Guest Author

From Webpage to Real Page: Direct and Digital Best Practices

Feb 23, 2023

by

Stephanie Donelson

Thinking inside the mailbox: Creative direct mailer ideas

Feb 21, 2023

by

Stephanie Donelson

Share the Love: Loyalty Program Marketing Through Direct Mail

Feb 14, 2023

by

Stephanie Donelson

Best Direct Mail Campaigns: eCommerce and D2C

Feb 10, 2023

by

Stephanie Donelson

Picture-Perfect: The Guide to Direct Mail Images

Feb 9, 2023

by

Guest Author

Omnichannel Lead Generation Campaign Checklist

Feb 7, 2023

by

Guest Author

Webinar Recap: The 2023 State of Direct Mail

Feb 3, 2023

by

Stephanie Donelson

The Perfect Pairing: Direct Mail + Digital

Feb 2, 2023

by

Guest Author

Direct Mail: From Junky to Jazzy

Jan 31, 2023

by

Guest Author

How to Future-Proof Your Direct Mail Marketing Budget

Jan 26, 2023

by

Guest Author

Google's “Cookies” Are Crumbling: What's Next for Marketers?

Jan 24, 2023

by

Guest Author

Anatomy of Direct Mail in Healthcare

Jan 17, 2023

by

Guest Author

4 Reasons People Aren't Responding to Your Direct Mail

Jan 12, 2023

by

Guest Author

Best Direct Mail Campaigns: Telecommunications

Jan 10, 2023

by

Stephanie Donelson

Adding Direct Mail Into Automated Customer Journeys

Jan 5, 2023

by

Stephanie Donelson

What Are the Top Challenges That Plagued Your Direct Mail in 2022?

Jan 3, 2023

by

Guest Author

Top 22 Lob Marketing Blogs of 2022

Dec 29, 2022

by

Stephanie Donelson

Is Direct Mail Inbound or Outbound Marketing?

Dec 27, 2022

by

Stephanie Donelson

How to Conduct Customer Research for Marketing

Dec 22, 2022

by

Guest Author

Top Marketing Challenges for Financial Services

Dec 20, 2022

by

Guest Author

Webinar Recap: How to Automate Your Nonprofit’s Donor Acknowledgement Letters

Dec 16, 2022

by

Stephanie Donelson

Holiday Direct Mail Guide: Everything You Need to Know

Dec 13, 2022

by

Guest Author

It’s the Most Wonderful Time of the Year to Address Workflow Processes

Dec 8, 2022

by

Guest Author

Best Direct Mail Campaigns: Nonprofit Organizations

Dec 6, 2022

by

Stephanie Donelson

Can Influencer Marketing Be Done With Direct Mail?

Dec 1, 2022

by

Guest Author

Webinar Recap: The Intelligence Behind Next Insurance’s 4x Increase in Campaign Performance

Nov 23, 2022

by

Stephanie Donelson

7 Lob Features That Marketers Are Thankful For

Nov 22, 2022

by

Guest Author

The Buck Starts Here: Get Started with Buckslips in Direct Mail

Nov 15, 2022

by

Stephanie Donelson

Webinar Recap: Navigating the 3 Cs of Financial Services Communication with Intelligent Direct Mail

Nov 11, 2022

by

Stephanie Donelson

Best Direct Mail Campaigns: Financial Institutions and Insurance

Nov 10, 2022

by

Stephanie Donelson

3 Steps to Creating Your 2023 Direct Mail Strategy

Nov 8, 2022

by

Guest Author

Bare Bones: White Space in Your Direct Mail Design

Oct 25, 2022

by

Stephanie Donelson

Webinar Recap: Real-Life Direct Mail Strategies to Crush ROI and Budget Goals

Oct 14, 2022

by

Stephanie Donelson

Take a Seat, C-Suite: Perspectives on Marketing

Sep 29, 2022

by

Stephanie Donelson

Temporary Reduction in International Mail Destinations

Sep 29, 2021

by

Mark Pinard

Retention Marketing from the Inbox to the Mailbox

Mar 4, 2021

by

Mark Pinard

Seven Reasons + Tips to Use Direct Mail For Your Holiday Campaigns

Oct 1, 2020

by

Lauren Ritchie