Investing in sustainable direct mail
Lob ensures responsible sourcing and practices in the production of every mailpiece.
The Lob promise:
100% carbon neutral
Setting a new sustainability standard for direct mail
Build ESG accountability into every direct mail campaign
Lob is committed to setting a new sustainability standard for direct mail and helping our customers and partners meet their sustainability goals.
All mail sent with Lob is carbon neutral through the entire lifecycle, from raw materials to ultimate disposal.
Offset emissions across the entire lifecycle
Lob continues to use responsibly sourced raw materials to minimize our footprint as much as possible. We use life cycle assessment (LCA) to analyze the potential environmental impacts of our products throughout their life cycles.
We offset what we cannot yet avoid by purchasing vetted carbon offset credits and certify our product through Climate Impact Partners, the leading global framework for carbon neutrality.
We plant more trees than we use
Since 2018, we’ve planted over half a million trees, more than double the amount that we’ve used in the production of our mailpieces, through our partnership with Eden Reforestation Projects.
Our customers are able to also reduce waste through built-in address verification, error handling, and direct mail best practices.
Use responsibly sourced, recycled paper
Lob proudly uses paper that contains recycled content for all letter and postcard mailings, allowing us to reduce our carbon footprint, save water, power, and reduce waste.
All of the printers in our network use paper that is certified for sustainable harvesting and production.
Send less mail for bigger impact
Don’t send junk mail again! Lob’s intelligent automation platform enables targeted, data driven campaigns so you can send less mail, reduce wastage and errors, and get better results.
Direct mail automation resources to power your success
The Modern Marketer’s Guide to Personalization
Get the best tips and tricks for personalized direct mail that will help you stand out from the competition and create memorable customer experiences.
The Modern Marketer’s Guide to Reactivating Customers with Direct Mail
This guide will share real-life winback strategies from marketers using intelligent direct mail to re-engage, reactivate customers, and increase revenue.
Modernizing Direct Mail Communications: A Fireside Chat With Oscar Health
Gain insight into how Oscar Health implements technology in a way that best serves their organization’s needs, not just immediately, but in the long term.