ThirdLove is an American lingerie company founded by Heidi Zak and her husband David Spector in 2013. The brand is known for marketing body positivity and offering size-inclusive bras.
ThirdLove uses intelligent direct mail to re-engage customers who have unsubscribed from its email list. ThirdLove uses direct mail postcards personalized based on a customer's prior purchase history in its automated reactivation campaign. The campaigns produce some of the highest response rates of any campaigns ThirdLove sends.
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PNC Investments uses direct mail postcards with a big teaser headline and a helpful checklist to encourage customers to meet with a financial advisor.
Lendmark Financial Services uses a direct mail postcard as part of its customer retention strategy to celebrate and appreciate existing customers.
Select Home Warranty leverages a tri-fold self-mailer for this Best Direct Mail Campaign example.
