Sweater is known as a VC fund for everyone, and similar to a VC firm, Sweater pools investor money to invest into high-growth startups.
In this best direct mail example, Sweater uses a direct mail postcard format to reach its Cashmere Fund investors to encourage them to access their report and other fund documents online.
The postcard includes a QR code to be taken directly to the report, as well as a custom URL. Driving investors to view reports online is an excellent way to conserve natural resources and promote sustainability. The State of Direct Mail Consumer Insights Report notes that 54% of consumers agree they are more likely to purchase from a brand that prioritizes sustainability.
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See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
Discover how Marley Spoon uses intelligent direct mail campaigns to reactivate churned customers and cook up revenue.
Calm uses a direct mail postcard designed to convert that features imagery of a relaxed looking person, plus, a custom URL to acquire new subscribers.
In this Best Direct Mail Campaign example, Omaha Steaks uses a direct mail postcard to promote its Cyber Monday promotion.
