T-Mobile is a mobile telecommunications company well-known in the U.S. and other parts of the world. In this Best Direct Mail Marketing Campaign example, the company uses a direct mail letter in a customer acquisition campaign. The marketing offers contained in the campaign range from $0 down, to free 5G phones, to 3G mobile hotspots, and free perks.
T-Mobile addresses the recipient by their first name and includes a QR code for effortless redemption of the offer. The T-Mobile branding on the QR code is a nice brand awareness play. The minimal copy and easy to scan bullet points makes the direct mail letter an effective example of direct mail done right.
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
See how Madison Reed created an effective best direct mail campaign in its marketing efforts.
Discover how Marley Spoon uses intelligent direct mail campaigns to reactivate churned customers and cook up revenue.
See how Naked Wines uses intelligent direct mail to automate and personalize direct mail to ensure members get the most out of their memberships.
