EF Go Ahead Tours, a group tour company based in Cambridge, MA, used both direct mail and email as part of an omnichannel marketing campaign. The email complimented the direct mail component and allowed for recipients to flip through the catalog to learn more about the tours or visit the website for more information and then easily book a tour.
This campaign was executed beautifully with stunning visuals, persuasive copy, and featured an offer that's hard to resist.
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This Best Direct Mail Campaign example is a direct mail card which was sent by Chewy to a pet for its birthday.
Sam's Club uses a direct mail postcard for customer acquisition with a $45 eGift card offer, QR codes for ease of redemption, and eye-catching imagery.
Imperfect Foods uses a direct mail postcard as part of a new customer acquisition campaign. The direct mail postcard uses a a QR code.
