BaubleBar is a fashion jewelry line founded in 2011. BaubleBar is sold at BaubleBar.com and at over 300 premier retailers online.
BaubleBar uses a direct mail postcard in this best direct mail campaign example to extend an offer for $25 off a $75+ purchase. BaubleBar uses a custom promo code to track and attribute the results of its direct mail campaign, and also provides a QR code that consumers can easily scan to take advantage of the offer.
Source: Who's Mailing What!
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For this Best Direct Mail Campaign example, WHBM uses a self-mailer format for its marketing offer of $25 off a minimum purchase of $125 or more.
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