SCALE TRANSACTIONAL MAIL
Reach the mailbox when it
matters most
Transactional mail is essential for your customers and your business. Count on Lob to deliver secure account updates, invoices, and more.
84%
of marketers say direct mail has
the highest ROI of any channel
68%
of marketers personalize the
mail they send
60%
of consumers have taken action after receiving direct mail
SECURITY + COMPLIANCE
Put the safety of your customer data first
Every printer in Lob’s network meets industry-leading standards to ensure the safety and security of your transactional mail. Our annual third-party audits ensure compliance with HIPAA, SOC-2, and more.
Learn more about compliance
AUTOMATION + INTEGRATION
Activate your data and automate your sends
Reach audiences with essential details by integrating your existing tools and data sources. Lob direct mail connects to your CRM or CDP with no-code integrations or our award-winning APIs.
See our full list of integrationsPRINTING + SCALING
Send physical mail with digital ease
Get to your customers in days instead of months. Lob manages end-to-end fulfillment through our world-class Print Delivery Network, so your mail gets out the door fast — without the operational juggling act.
Transactional mail FAQ
Transactional mail refers to any correspondence that is directly related to a transaction or account, such as invoices, statements, or receipts. This type of mail is typically sent on a one-to-one basis and does not require the recipient's prior consent. Transactional mail often must meet certain security and compliance regulations, making it crucial for businesses to work with a trusted partner like Lob for transactional mail fulfillment.
On the other hand, marketing mail is promotional material sent to potential or existing customers with the goal of generating sales or brand awareness. This can include direct mail pieces like flyers, catalogs, or postcards.
Examples of transactional mailers include monthly account statements from financial institutions, policy updates from insurance companies, or bills from utility companies. These types of mailers typically have important and time-sensitive information that requires a high degree of accuracy and security. Transactional mailers are often used to communicate with customers about their accounts or transactions, providing necessary information in a timely manner.
Automated direct mail can improve transactional mailers in several ways. By using automation technologies, businesses can ensure that their transactional mail is accurate and delivered on time. Additionally, they can personalize the content of each mailer to provide more targeted and effective communication with customers. Automation also allows for faster production and delivery of transactional mail, reducing the risk of delays or errors.
In terms of cost-effectiveness, automated direct mail can help businesses save on postage costs by eliminating duplicates or incorrect addresses and streamlining the printing and mailing process. With automation, businesses can also track the delivery of their transactional mailers in real time, providing both transparency and accountability for each customer communication.
Reduce costs by 85% by automating manual workflows for transactional mail
