Wayfair Inc. is an American e-commerce company based in Boston, Massachusetts that sells furniture and home goods online. Formerly known as CSN Stores, it was founded in 2002, and currently offers 14 million items from more than 11,000 global suppliers.
Wayfair effectively uses a direct mail postcard in this campaign for home office items to capitalize on the work from home trend. Wayfair also extends an additional 10% off discount for first time purchases to help acquire new customers with this offer.
Source: Who's Mailing What!
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
PNC Investments uses direct mail postcards with a big teaser headline and a helpful checklist to encourage customers to meet with a financial advisor.
Learn how Beyond Yoga uses a direct mail self-mailer to acquire new customers in this best direct mail campaign featuring eye-catching imagery.
See how OPositiv uses direct mail postcards to drive repeat purchases in this best direct mail campaign.
