Caribou, formerly MotoRefi, is a fintech company that connects drivers with auto refinancing options through a network of lenders.
For this best direct mail campaign example, Caribou uses a direct mail letter format for consumers to refinance their cars. The offer is prequalified and recipients can take action on the offer by scanning the included QR code (did you know almost 40% of consumers will scan QR codes?), as well as by visiting a custom URL to learn more about the offer.
Discover more direct mail consumer insights in Lob's State of Direct Mail Consumer Insights Report.
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For this Best Direct Mail Campaign example, WHBM uses a self-mailer format for its marketing offer of $25 off a minimum purchase of $125 or more.
JJill's direct mail catalog is sustainable as illustrated on the back of the catalog showing it works with the Sustainable Forestry Initiative.
In this Best Direct Mail Campaign example , Kaiser Permanente employs a direct mail marketing self-mailer to reach out to patients on their birthdays.
