Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

2023 State of Direct Mail Consumer Insights: Retail Edition

Download the one-pager

Back to one-pagers

How do you catch your customers’ attention in the retail industry? With direct mail marketing, of course! 93% of consumers say they read direct mail from retail brands immediately and/or save it for later.

See how consumers feel about direct mail in this one-pager from our 2023 State of Direct Mail Consumer Insights report.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

Optimizing Direct Mail for Maximum Results
eBook

Optimizing Direct Mail for Maximum Results

In this eBook, you'll learn how to create highly effective direct mail campaigns that drive results.

Read eBook
Direct Mail’s Great Digital Transformation: A Fireside Chat with Verizon
eBook

Direct Mail’s Great Digital Transformation: A Fireside Chat with Verizon

As part of our discussion series, we chat with organizations on how they use technology to streamline workflows and eliminate resource heavy activities.

Read eBook
A Data Driven Guide to Holiday Direct Mail Success
eBook

A Data Driven Guide to Holiday Direct Mail Success

Discover proven strategies to maximize your holiday campaign's impact and drive seasonal sales.

Read eBook