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2023 State of Direct Mail Consumer Insights: Healthcare Edition

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81% of consumers read direct mail immediately and/or save it to read later when it’s mail related to healthcare.

And, 64% of consumers say direct mail has motivated them to take action. Learn more about using direct mail to reach your patients with this one-pager from our 2023 State of Direct Mail Consumer Insights report.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

Optimizing Direct Mail for Maximum Results
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Optimizing Direct Mail for Maximum Results

In this eBook, you'll learn how to create highly effective direct mail campaigns that drive results.

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The Modern Marketer’s Guide to Intelligent Direct Mail: Financial Services & Banking Edition
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The Modern Marketer’s Guide to Intelligent Direct Mail: Financial Services & Banking Edition

Learn how intelligent direct mail by modernizing and optimizing your financial services direct mail practices to deliver stellar consumer experiences.

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Expanding Audiences Through Print & Mail
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Expanding Audiences Through Print & Mail

Learn how developers can show others how sending personalized direct mail can be as simple as dispatching an email campaign with this high-level resource.

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