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2023 State of Direct Mail Consumer Insights: eCommerce Edition

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64% of consumers say that direct mail has inspired them to take action. That includes driving traffic to your eCommerce site.

Learn how consumers feel about direct mail marketing from eCommerce brands in this special edition one-pager from our 2023 State of Direct Mail Consumer Insights report, as well as learn how to use the channel to drive conversions and ROI.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

Expanding Audiences Through Print & Mail
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Expanding Audiences Through Print & Mail

Learn how developers can show others how sending personalized direct mail can be as simple as dispatching an email campaign with this high-level resource.

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Modernizing Direct Mail Communications: A Fireside Chat With Oscar Health
eBook

Modernizing Direct Mail Communications: A Fireside Chat With Oscar Health

Gain insight into how Oscar Health implements technology in a way that best serves their organization’s needs, not just immediately, but in the long term.

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2024 State of Direct Mail Marketing
eBook

2024 State of Direct Mail Marketing

Get a real-time pulse check from marketers about the current state of direct mail and its role in driving results in the State of Direct Mail Marketing Report.

Read eBook