Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

2023 State of Direct Mail Consumer Insights: eCommerce Edition

Download the one-pager

Back to one-pagers

64% of consumers say that direct mail has inspired them to take action. That includes driving traffic to your eCommerce site.

Learn how consumers feel about direct mail marketing from eCommerce brands in this special edition one-pager from our 2023 State of Direct Mail Consumer Insights report, as well as learn how to use the channel to drive conversions and ROI.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

A Data Driven Guide to Holiday Direct Mail Success
eBook

A Data Driven Guide to Holiday Direct Mail Success

Discover proven strategies to maximize your holiday campaign's impact and drive seasonal sales.

Read eBook
The Retention Marketing Stack
eBook

The Retention Marketing Stack

Learn how today’s retention marketers are tackling an evolving technological landscape and implementing tooling that boosts efficiency and ROI.

Read eBook
Optimizing Direct Mail for Maximum Results
eBook

Optimizing Direct Mail for Maximum Results

In this eBook, you'll learn how to create highly effective direct mail campaigns that drive results.

Read eBook