Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

Data-Driven Direct Mail: Personalization Best Practices

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Schedule a demo

Resources to shape and enhance your direct mail strategy

View all resources
eBook

Your Guide to Holiday Direct Mail: 7 Tips for Successful Campaigns

Direct mail offers marketers their strongest ROI, all year long. Read how you can create an attention grabbing holiday direct mail campaign.

Read eBook
eBook

The Retention Marketing Stack

Learn how today’s retention marketers are tackling an evolving technological landscape and implementing tooling that boosts efficiency and ROI.

Read eBook
eBook

The Modern Marketer’s Guide to Crush ROI & Budget Goals with Direct Mail

Learn which marketing channels and tactics maximize your ROI and ensure the marketing budget you spend is strategic and laser-focused on generating revenue.

Read eBook