Carter's, Inc. is a major American designer and marketer of children's apparel. It was founded in 1865 by William Carter. Carter's sells its products through its own Carter's and OshKosh B'gosh retail stores, its website, and in other retail outlets such as department stores.
In this Best Direct Mail Campaign example, Carter's employs a cheerful direct mail postcard to highlight its Cyber Monday doorbuster deals. The postcard features a QR code for effortless redemption, along with information about the nearest store, offering recipients the choice to take advantage of the offer both online and in person.
Source: Who's Mailing What!
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Want an example of a best direct mail campaign that's all about the holidays? Check out this self-mailer from Yankee Candle!
