Select Home Warranty offers homeowners three plan options and, for an additional charge, coverage for things like central vacuums, pools, and septic systems.
Select Home Warranty leverages a tri-fold self-mailer for this Best Direct Mail Campaign example. The added real estate of the tri-fold direct mail piece format provides Select Home Warranty with more opportunity to provide prospective customers with the benefits of its service and explain its plan options. The direct mail piece offers recipients the ability to call, visit the website via a custom URL or scan a QR code to learn more.
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