Imperfect Foods, founded in San Francisco, delivers groceries to an entire neighborhood in one trip, with one van—helping avoid harmful CO2 emissions and extra trips to the grocery store.
In this best direct mail campaign example, Imperfect Foods uses a direct mail postcard as part of a new customer acquisition campaign. The direct mail postcard uses both a QR code and a promotion code with the same offer of $25 off the first four orders a new customer makes.
As a value add, the postcard also offers tips for keeping food fresh and fabulous as part of the company's sustainability efforts.
Get tips for using QR codes to track your direct mail campaigns in this helpful post.
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
In this Best Direct Mail Campaign example, DSW sent direct mail postcards to VIP loyalty club members to celebrate their birthdays.
BaubleBar uses a custom promo code to be able to track and attribute the results of its direct mail campaign. See it and other examples.
Want an example of a best direct mail campaign that's all about the holidays? Check out this self-mailer from Yankee Candle!