This Best Direct Mail Campaign example is a direct mail card which was sent by Chewy to a pet for its birthday. The birthday card has adorable imagery and matching copy on the front side, and inside, it contains a personalized message with the pet's name. In addition, the card has a QR code to scan that takes the pet's humans to a birthday shop on Chewy's website full of products to help celebrate their pet's special day. The mailer also encourages recipients to share pictures of their pet's celebration on social media by tagging Chewy in the user-generated content.
Check out another engaging campaign from Chewy here.
Source: Who's Mailing What!
.png)
.png)
.JPG)
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
AT&T Mobility uses a direct mail letter as part of its customer acquisition campaign with an offer for its AT&T TV streaming service.
See how Madison Reed created an effective best direct mail campaign in its marketing efforts.
Mint Mobile uses a direct mail postcard as part of its customer acquisition campaign featuring cheerful imagery, a BOGO offer for three months of service.
